One of the most powerful forms of leverage, that lasts a lifetime, is branding. Whether business or personal branding the concepts apply to both. Branding is the association between entity and things you want to relate to. Whether you're an entrepreneur or a person sitting at your desk at 2 am contemplating 'How do I make content', 'I want to express how I feel', 'I need to share my thoughts with the world in hopes someone, anyone, can find me, relate to me in this desolate sphere we call home' then you're in the right place!
